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Tuesday, May 13, 2008

The media playing by Obama's rules

 
If you can write the rules in politics in your favor, then you're halfway to victory, especially if you get the media to parrot and champion the rules you've written. Rich Lowry pokes fun at the rules that Obama has written for the campaign. Basically, the golden rule of Obamaland is anything that makes Obama looks bad is a distraction from the real concern of the American people which is how to make Obama look good.
Here are the Obama rules in detail: He can't be called a "liberal" ("the same names and labels they pin on everyone," as Obama puts it); his toughness on the war on terror can't be questioned ("attempts to play on our fears"); his extreme positions on social issues can't be exposed ("the same efforts to distract us from the issues that affect our lives" and "turn us against each other"); and his Chicago background too is off-limits ("pouncing on every gaffe and association and fake controversy"). Besides that, it should be a freewheeling and spirited campaign.

Democrats always want cultural issues not to matter because they are on the least-popular side of many of them, and want patriotic symbols like the Pledge of Allegiance and flag pins to be irrelevant when they can't manage to nominate presidential candidates who wholeheartedly embrace them (which shouldn't be that difficult). As for "fear" and "division," they are vaporous pejoratives that can be applied to any warning of negative consequences of a given policy or any political position that doesn't command 100 percent assent. In his North Carolina speech, Obama said the Iraq War "has not made us safer," and that McCain's ideas are "out of touch" with "American values." How fearfully divisive.

We could take Obama's rules in good faith if he never calls John McCain a "conservative" or labels him in any other way. If he never criticizes him for his association with George Bush. If he doesn't jump on his gaffes (like McCain's 100-years-in-Iraq comment that Obama distorted and harped on for weeks). And if he never says anything that would tend to make Americans fearful about the future or divide them (i.e., say things that some people agree with and others don't).
Charles Krauthammer noted this Obamanian tendency a few weeks ago after the ABC Pennsylvania debate when Charlie Gibson and George Stephanopolous had the temerity to ask him questions about Jeremiah Wright and Bill Ayers.
What is Obama to do? Dismiss all such questions about his associations and attitudes as "distractions." And then count on his acolytes in the media to wage jihad against those who have the temerity to raise these questions. As if the character and beliefs of a man who would be president are less important than the "issues." As if some political indecency was committed when Obama was prevented from going through his latest -- 21st and likely last -- primary debate without being asked about Wright or Ayers or the tribal habits of gun-toting, God-loving Pennsylvanians.
Such concerns are distractions from the real issues. The Obamaman has spoken and the media, particularly Newsweek has bowed, touched their cap, and obeyed with their umpteenth cover story this week on how Obama will run a campaign that will necessitate fighting back against those dirty Republicans.
If the candidate seemed weary and peevish or a little slow to respond at times, he never lost his cool. But the real test is yet to come. The Republican Party has been successfully scaring voters since 1968, when Richard Nixon built a Silent Majority out of lower- and middle-class folks frightened or disturbed by hippies and student radicals and blacks rioting in the inner cities. The 2008 race may turn on which party will win the lower- and middle-class whites in industrial and border states—the Democrats' base from the New Deal to the 1960s, but "Reagan Democrats" in most presidential elections since then. It is a sure bet that the GOP will try to paint Obama as "the other"—as a haughty black intellectual who has Muslim roots (Obama is a Christian) and hangs around with America-haters.
Mark Salter, John McCain's chief aide responded with a doozy of a letter excoriating the Newsweek writers for their one-sided portrayal of political history.
By accepting the Obama campaign construct as if it were objective, Evan and Richard framed this race exactly as Senator Obama wants it to be framed—every issue that raises doubts about his policy views and judgment is part of a smear campaign intended to distract voters from the real issues at stake in the election, and, thus, illegitimate. And even if Senator McCain might not be inclined to support such advertising, if he can't stop them from occurring then he will have succumbed to the temptation to put ambition before principle. How this notion could appear credible after MoveOn, the AFL-CIO and the DNC launched negative ad campaigns weeks ago, and after leaks from the Obama campaign that they would soon start running negative ads against McCain, is mystifying. When a conservative talk show host emphasized Senator Obama's middle name, Senator McCain immediately denounced it himself in the strongest possible terms. When a left wing radio host called Senator McCain a "warmonger;" when Senator Rockefeller disparaged Senator McCain's war record; and when Howard Dean consistently accused Senator McCain of corruption, dishonesty and various other smears, the response from the Obama campaign has been either silence or a spokesperson releases an anodyne statement saying they don't agree with the characterization.

To see how completely Evan and Richard have accepted the Obama campaign spin look at the example of an illegitimate smear they cite: Senator McCain raising the Hamas spokesman's comments welcoming Obama's election. The Senator has never said that Senator Obama shares Hamas' goals or values or proposed a relationship with Hamas different than the one he would propose. On the contrary, he publicly acknowledged that he doesn't believe Senator Obama. He did note that there must be something about Obama's positions, particularly his repeated insistence that he would meet with the President of Iran (Hamas's chief state sponsor), that was welcomed by Hamas. Imagine if a right wing death squad spokesman announced that they welcomed McCain's election. Would Evan or Richard treat that as an illegitimate issue or would they examine which of McCain's stated positions might have found favor with the terrorists? That seems obvious on its face to me. Rather than argue that his position on Iran is the right one and has no bearing on how Hamas views him, Senator Obama makes a false charge that we accused him of advocating a different relationship with Hamas than Senator McCain's supports. His false characterization of Senator McCain's statement was accepted uncritically by Evan and Richard.
This is all true, but Salter is doomed to failure because McCain is playing on the gameboard that the Obama rules have established. And such arguments are distractions from the Obama story of political glory and thus violate the rules.

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